Iconic artists have iconic features that make them the talk of the town. More than anything and artists outer shell is what we the world around them gets to see. Korean street style has become a driving force in global fashion, influencing everything from high-end runway looks to everyday streetwear. It’s a style that’s all about blending the unexpected—oversized blazers with sleek crop tops, high-end pieces with casual staples. And at the heart of this movement are the post-boy band icons, artists who are reshaping fashion norms just as much as they are redefining music.
HYUNJUN, a former member of the popular K-pop group The Boys, is one of these key figures. After stepping out on his own, HYUNJUN has embraced a solo career that reflects his distinctive style as much as his musical evolution. His latest single, “Backseat,” is more than just a catchy track; it’s a visual showcase of how Korean street style effortlessly merges different fashion elements. In the music video, HYUNJUN pairs oversized blazers with retro-inspired pieces, creating a look that’s both nostalgic and refreshingly modern. This mix-and-match approach is a hallmark of Korean fashion, where the lines between luxury and streetwear blur in the most creative ways.
But HYUNJUN isn’t the only artist driving this fashion-forward movement. Jennie from BLACKPINK has also made waves with her effortlessly chic style. Known for her role as a Chanel ambassador, Jennie has mastered the art of blending high fashion with a laid-back vibe. Whether she’s rocking a classic tweed jacket with sneakers or layering statement accessories with a simple outfit, Jennie’s style is a perfect reflection of the Korean street fashion ethos—where the everyday meets the extraordinary.
Then there’s BTS’s V, whose fashion choices have consistently pushed boundaries. V’s love for layering and his unique combinations of textures and silhouettes have made him a standout in the fashion world. His collaborations with brands like Celine showcase how Korean street style can elevate even the most traditional pieces into something fresh and exciting. V’s approach to fashion is all about creativity and expression, turning every outfit into a story.
What’s fascinating about these artists is how they’ve taken elements of Korean street fashion and made them their own, influencing not just their fans but the broader fashion industry as well. Brands are taking notice, incorporating these elements into their designs, and recognizing the value of the cool, effortless vibe that these artists embody.
HYUNJUN, Jennie, and V represent a broader movement in Korean fashion—one that’s dynamic, inclusive, and constantly evolving. Their influence shows that fashion is about more than just clothes; it’s about identity, expression, and connecting with others. As they continue to make their mark on both the music and fashion worlds, these artists are proving that Korean street style is here to stay, not just as a trend but as a lasting force in global fashion.
